HACKTIVATE: /ˈhaktɪveɪt/
1. The act of positively infiltrating a sector to create genuine and honest impact and achieve sustainable development.
2. From ‘activate’, referring to a collaboration with leading young thinkers to transform sustainable strategies.
3. To get on board the movements that address the climate emergency and/or to motivate profound changes in the system.
4. Aligning a company’s CSR goals with the sustainable trends of the next generation of consumers.